Animation & Motion Design
Peak Games—
Marketing Art.
At Peak Games, I worked on the marketing team for Toy Blast and Toon Blast, creating engaging animation videos and artwork tailored to the audience. I collaborated with vendor agencies and freelancers to bring creative ideas to life and helped deliver visually appealing content that attracted and retained players, all while meeting key marketing goals.
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Amy in danger.
At Peak Games, our marketing team explored ways to blend exciting animations with Toy Blast’s puzzle gameplay. In this project, Amy brings her creations to life, collects beloved toys, and faces thrilling challenges. Players join her on a fun, immersive journey filled with obstacles, collections, and satisfying puzzle-solving.
https://www.koffanimation.co.uk/toy-blast-peak-games
Every item has a story.
As part of the marketing team, I researched competitors’ creative work to spot trends, inspire ideas, and shape our strategy. I actively contributed to brainstorms, helping develop fresh concepts using newly launched items and top-performing content. We aimed to hook users with eye-catching intros before gameplay, working closely with animation agencies to bring these ideas to life.
We sought to captivate users with visually appealing and intriguing introductions before the gameplay videos, collaborating with animation agencies to bring our ideas to life.
What if Santa is a Cube?
I focused on maintaining top quality across all creative work, providing feedback to both teammates and vendors. For this festive project, we created a 3D animation with a playful Christmas theme, tapping into the holiday season when users are more likely to get new devices. Working with freelance 3D animators, we crafted an engaging, emotional story using game assets to drive app downloads during this key period.
A Road Trip Gone Awry.
At Peak Games, we set out to create an animated short inspired by one of our favorite games. I was part of the team that partnered with a top animation studio and an award-winning director to bring this vision to life. It was an amazing experience collaborating closely and seeing their passion and craft in action.
https://blinkink.co.uk/projects/tumble-weed-toon-blast